Media & Press Coverage


Our approach to exercise is cutting edge. We’re proud of the relationship that we’ve developed over the years with journalists and researchers, looking to publicise a different view about outdoor fitness.

See what we’ve been working on – from national press articles to mainstream television – in the following summaries.

Men’s Health – October 2012

Muddy Plimsolls were approached by Men’s Health magazine to contribute to the October issue of their bestselling title.

We talk about how to increase the results of your training through specific exercises performed at the end of your workout. It was a real pleasure to work with MH and get to talk to their readership about the Muddy Plimsolls approach to training.

Oct 2012

BBC Business Series – fitness expert

Muddy Plimsolls have been approached by a television production company, working on behalf of the BBC, about taking part in a new business series.

Our Fitness Coach, Jason, is ‘waiting in the wings’ to be called upon as the show’s Fitness Expert. The series is set to air later this year and although we cannot reveal anything further, it’s been a fantastic and fun experience working with the production team.

July 2012

Channel 4 Cookery Show – taking part

Muddy Plimsolls have been approached by a television production company, working on behalf of Channel 4, about taking part in a new cookery show!

In a nutshell, the show’s celebrity chef offers advice about making healthy food in your home kitchen, that suits the modern lifestyle and way of living.

The production team and camera crew visited our Fitness Coach, at home, for the casting. Jason was interviewed on camera and filmed in an action sequence in the kitchen, whipping up some scrambled eggs!

[read more in our blog post]

May 2012

Healthy Magazine – feature article

Beat the Chill Factor

‘Don’t let the cold or dark put you off – with a little planning, you can exercise outdoors all year round. Forget about hibernating! We know it’s tempting to retreat indoors for a workout at the first sign of frost. But you can continue al fresco, says Jason Doggett, fitness coach and co-founder of outdoor personal training company Muddy Plimsolls.

“Committing to an outdoor training programme as the weather turns colder, requires discipline and endurance, but you’ll feel immense achievement,” he explains. “Exercising in natural daylight can improve your mood, and research suggests outdoor workouts burn approximately 20 per cent more calories than indoors. Use the layering principle: breathable base layer, insulation layer for warmth and a windproof and water-repellent outer layer,” adds Doggett.’

Nov/Dec 2011

(interviewed by Hannah Ebelthite)

Baby London Magazine – recommendation

Pre/Post-natal Personal Trainers in London

“Get back into shape, with the help of Muddy Plimsolls’ Fitness Coach. Bring your baby along to outdoor personal training sessions in Regent’s Park and Primrose Hill. For new mums interested in losing baby weight, Muddy Plimsolls offers specialist postnatal exercise one-to-one sessions (or two-to-one, if junior comes along in the buggy!). Muddy Plimsolls understands that a new mum is super-busy. So, they’ve developed time-saving strategies, to make it easier for her to keep on track of weight loss, fitness goals and lose baby weight, whilst balancing all her other commitments.”

Autumn 2011

Fitness Expert interviewed by The Times

The Times Newspaper – feature article

Outdoor Gyms

“You could get an effective workout here, but only if you combined the weights with something a bit more active. … For a lot of people, the only outdoor exercise they can think of is jogging. Running is fine, but it doesn’t work the upper body at all. This offers more variety.”

Jason Doggett, Fitness Coach

(interviewed by Francesca Steele, Staff Writer)

Fitness Expert interviewed by Men's Fitness

Men’s Fitness – feature article

Army Bootcamps

“Bootcamps should move away from the ‘no pain, no gain’ mentality towards educating clients. Bootcamps don’t do what I do … I encourage clients to try different styles of exercise in order for them to find a physical regimen they actually enjoy rather than dread.”

Jason Doggett, Fitness Coach

(interviewed by Joel Snape, Features Editor)

Fitness Trainer Press Coverage

Time Out London – ‘Best of the Week’ Listing

“Pre-Wedding Fitness Training – fitness programme individually designed to reshape the body, helping brides fit into the wedding dress they really want.”